Crisp Event Rental serves Columbia, SC
Ever plan a wedding or large event? There is so much to consider - from food to seating to arranging the room. Well whether you are an event planner that does it all the time, or planning your once in a lifetime dream wedding, Crisp Event Rental is your perfect partner.
The guys at Crisp have been doing this event thing for a long time. They have all the stuff like tables, chairs, and linens. Along with the big stuff like those huge tents and heaters to go inside them. And they also know just about every venue in Columbia in detail.
Use Visible and Behind-The-Scenes content For SEO
SOME PAGE BUILDING BEST PRACTICESSEO Meta information (Unseen by visitors) - use the SEO section in your website editor to tell Google and potential visitors what your page contains. Title tags and description are especially important because they show in the Google search results page.
How to leverage the assets you started with to get your First Customers
When I started my business in 2014, I did it on a bootstrap budget. I mean I had not saved up a dime, didn't borrow from my retirement, and didn't take out a home equity line or a small business loan. I simply walked in to my boss' office and said "I don't know what I will be doing in two weeks, but I know it won't be this." And right then and there I committed to eating what I could kill.
Hindsight is always 20/20. Of course there are things I would change about my first few years in business. But, I've never regretted the decision to go into business for myself.
Use search Landing Pages to Attract Free Traffic
Typically landing pages are typically created to accommodate traffic from a paid ad with the intent of eliciting a specific response from the visitor.
But landing pages can also attract visits from organic searches. Using landing pages to attract organic search traffic can be a great way to rise above competitors for specific terms. By narrowing the SEO focus of a page you tell search engines exactly what that page is about. Resulting in a higher page rank vs. other pages that may spread their focus a little thinner. I like to use blog posts to serve this purpose, but not all sites have a blog. So when a site doesn't have a blog we use landing pages (I like to call them search landing pages.)
For example, let's say you are a grocery store. You may have pages on your website dedicated to bakery, produce, and meats. Now let's say that there are a lot of searches in your local area for Prime Rib around Christmas. You may want to create a landing page that is focused on making Prime Rib for Christmas. It could talk about traditions, recipes, specifics about the cut of meat. That page does not have to be included in the primary navigation, but it will do better in searches for Prime Rib than your meats page will.
If you combine search engine optimized content with calls to action you create a landing page that gets your store a bigger cut (see what I did there!?) of the Prime Rib sales.
search engine optimization for your business
I am on a mission to bring website managers the information they need to make their websites more usable and findable. And so, we recently launched our first educational video series focused on search engine optimization (applause, applause.)
These are short videos (usually under 5 minutes) talking about the why? and the how? for each tip. You will even see a peak behind the scenes of my website platform to show how to make it happen on your site.
How to Write the Best About Page Ever
What to spend & what to expect
THE IMPORTANCE OF CONTROLLING YOUR MINDSET FOR A BETTER WORK AND HOME LIFE
Steve Jobs knew he wanted to make the iPhone. He knew what it should look like, what size it should be, and what it should do long before the first prototype was produced. He had designers creating mock ups out of wooden blocks so he could feel it in his hand long before the engineers had any clue as to how they would fit the necessary parts into something that small. He notoriously drove his engineers crazy with his insistence that it could be done, even when they told him it was impossible.
The Marketing Pro's Guide to Managing a Website Redesign Project
As a marketing manager, you will likely only lead large website redevelopment projects a few times in your career. But, as a website specialist, I have led many. This post contains my best advice for a non-geek leading a website project.
I have been creating websites practically since they were stone tablets, so I have launched quite a few websites for large organizations. These include:
End the Year Looking like a Rock Star
Between October and December of each year a phenomenon occurs in marketing departments all over the US. It's the magical end of the year use-it-or-lose-it marketing spend.